I was honoured to shoot an epic week-long road trip for Momentum Energy’s latest campaign ‘We come from a different place’. The brief was simple — “Capture Rain, hail and shine in a week”. Given that it was the middle of Winter, I didn’t think I was going to have a problem! The trip was rewarding on a personal level, as it got me to places in my home state that I hadn’t been, and weren’t really on my radar. May I say, after this trip, if you haven’t been to the South West National Park — get there this weekend. It’s a truly inspiring landscape, and it’s amazing to think that it is right here in Tasmania.
My involvement was primarily shooting stills for print and online executions, which can be seen across press now, and also on Momentum’s new website. The big highlight though, for me, was shooting stills whilst the TV commercial was shot. The later part of this gallery is behind the scenes from the filming of the ads. A fantastic and memorable time.